AE Investimentos: Surreal, 1
Don't be lost in the weird world of investments.
Advertising Agency: Leo Burnett, São Paulo, Brazil
Creative Director: Ruy Lindenberg
Art Director: Breno Balbino
Copywriter: Fábio Nagano
Illustrator: Tiago Hoisel
Published: September 2008
Comments
Funny coincidence that two Dali-inspired ads popped their nose out recently (the other one being VW: http://adsoftheworld.com/media/print/volkswagen_polo_blue_motion_dali). Loving both.
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we invested your money in peyote!! refrigerator!
Increíble vuelta creativa, Brasil lo más grande du mundo.
Está buena. Excelente gráfica.
mejor uso del recurso de Dali que en la campaña de VW.
Is it Salvador Dali Style :)
İyi Reklam, Kötü Reklam
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like it more than the ddb ads but i guess they will win the award:(
very nice! i like it more than the ddb ads... win the best idea!..
Whats George Bush doing in the cloud up there?
Don't worry, it will be Obama's face up there in a few days... :)
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I don't know...I like the art and Dali, but honestly seems weird to me the relation between the surrealism and been lost.
I don't get it.
Byte!
Great illustration, and though at first glance it seems to be all Dalí, the sitting man is from a Magritte painting called "The Liberator". The lion is also a recurrent Magritte element.
As far as the creative goes, "surreal" might not be a negative to a lot of people. So I'm not sure it will resonate the way they expect.
www.storytellerscreative.com
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www.storytellerscreative.com