Ads of the World: Formula, 5

One leads to another. adsoftheworld.com

Agency: JWT, Bangkok, Thailand
Creative Director/Art/Copy: Satit Jantawiwat

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20 comments

B128's picture
B128
392 pencils

Oooh... so there was a JWT connection :(

ivan's picture
ivan

I don't give preference to JWT or any other network on this site if that's what you're suggesting...

Ivan Raszl, admin of AotW

B128's picture
B128
392 pencils

Just a joke...
I think the ads are really cool and everyone in advertising should know about this site. Archive would be a fantastic media to run these.
Keep up the good job Ivan and God bless...

Have Heart's picture
Have Heart
922 pencils

Strong site, strong campaign.

addyhoch10's picture
addyhoch10
2592 pencils

funny... i was also thinking about making an ad for aotw.
if only i had the time...
nice work satit!

chintan ruparel's picture
chintan ruparel
1516 pencils

yay! an ad for aotw...cool!

~ old habits die hard, older ones never do ~

kre8's picture
kre8
989 pencils

where did it run? ;)
looks great.
what's it saying though? we steal elements from a bunch of ads to make up a new ad?
one leads to the other...?

ivan's picture
ivan

It's just a metaphor I think, that ideas fuel each other. I agree it can be interpreted that we steal from each other.

I would run them in Campaign, AdAge or Archive if I had the budget, but unlikely.

Ivan Raszl, admin of AotW

nuclearshower's picture
nuclearshower
233 pencils

Is Satit Jantawiwat in the forum? im curious~

kre8's picture
kre8
989 pencils

guys, i hope im not breaking the rules by doing this...but i just saw something pretty interesting.
i think you will find it interesting too.
its from a show on the bbc.

http://www.youtube.com/watch?v=ZyQjr1YL0zg

addyhoch10's picture
addyhoch10
2592 pencils

you don't really believe this is real do you?
anyway, i like the derren brown stuff. much fun indeed

kre8's picture
kre8
989 pencils

absolutely i think this is real.
have seen alot of derrin brown, he has no reason to fake it i think.

a friend of mine said he saw something very similar with an artist who walked to a studio, was given a brief for a painting, and painted pretty much exactly the same thing as the guy.

i thought it was relevant to ivans aotw campaign - as in, we take things from all around us and subconsciously make ads out of them. i find it fascinating.

moral of the story: get out more.

ivan's picture
ivan

I think this is fake, but could've been real. There is no reason it would not be fake. Nobody can disprove it, so much easier to fake it. The problem with these people is that they claim to have supernatural abilities, when in fact they are just mediocre magicians. I may be wrong, but this is my general impression. Good show nevertheless and the outtake is true. We are influenced by stuff that's happening around us.

Ivan Raszl, admin of AotW

kre8's picture
kre8
989 pencils

derryn brown is not another david blaine or copperfield.
hes not a magician.
he just screws with the mind.
have you seen him before?

ivan's picture
ivan

Yes, I have. Let's say I can't decide if I can believe him. Everything is possible on tv.

Ivan Raszl, admin of AotW

kre8's picture
kre8
989 pencils

good to see your inner-cynic is alive and well, ivan.

addyhoch10's picture
addyhoch10
2592 pencils

sorry, i know this is not the right place to discuss it.
>>"hes not a magician. he just screws with the mind."
i'm sorry to be the one to tell but that's exactly what great magicians do ;) (ok, except for gandalf and merlin maybe)
they screw with our minds. their shows are actually based on the power of heterosuggestion.

do you know brown's russian roulette thing? don't tell me he isn't a show magician.

certainly there are ways to manipulate people's minds so they tell/do just what you want them to tell/do (like the one with "his friend's" photos). very interesting matter anent advertising though.

ivan's picture
ivan

Btw, here is what adrants had to say about the campaign:
http://www.adrants.com/2007/01/campaign-says-exposure-to-others-work-y...

Cool!

Ivan Raszl, admin of AotW

juankhr's picture
juankhr
136 pencils

the site is becoming a quiality standard on advertising world wide nice job ivan

copywriter.txt's picture
copywriter.txt
828 pencils

AlmapBBDO from Brazil made a campaing for Super Interessante Magazine that have an closely concept.
Merit in One Show 2006.
See it here:
http://www.oneclub.org/awards/viewer/?id=06094A&yr=2006&sh=os

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