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Adidas: Trails

Adidas: Trails
Your rating: None Average: 4.7 (17 votes)

Advertising Agency: 180 Amsterdam

Comments

mondo's picture 142 pencils

i love the layout, the photos and the shoe shoots ... great work!

miko1aj's picture 1390 pencils

agree with mondo. This definitely makes You want to run early in the morning

Crisp One's picture 2033 pencils

dood this copy needs to rewrote, Its doesn't swing back to the product. Besides that, It doesnt seem to be the current voice of addidas, which is inspirational( go figure ), not " You know those darn tootin trails just'a keep on a changing...BUY ADDIDAS !" ~ insert picture of runner, and a crrrrazy perspective of a shoe.

Seems like you need to go back and do more thumbs, try working on a tag and build from there in a sort of reverse pyramid stacking of ideas.

kgeiger's picture 5158 pencils

In my humble opinion the copy's spot on.

Crisp One's picture 2033 pencils

just seems expected to me.liked its canned

pscs's picture 444 pencils

they made these series during the olympic games. good to see a 2nd series :)

Ed Mintone's picture 595 pencils

lovely

roman-schwienbacher.com's picture 1027 pencils

makes me want to go out there and run.
great campaign.

DubDeuce's picture

Copy is a bit throw-away, though I enjoy the ad as a whole. Seems like a 1980's made anew. And I mean that in a good way.

Guest commenter's picture

powerful stuff, showing the shoe from the bottom... nice!

Guest commenter's picture

powerful stuff, showing the shoe from the bottom... nice!

Rhialto's picture 21 pencils

nice!

dico's picture 332 pencils

great campaign!

dthlb72's picture 237 pencils

great campaign, esp the copy!

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