PRESENTSFashion

16 comments

Nthngmn's picture
Nthngmn
626 pencils

same concept, same execution three times: Insert Brand Name ___________ (Here)

Radoslav Minchev's picture
Radoslav Minchev
288 pencils

Respect PPL ;)

--
not freedom like a shopping card

--
It's my job to keep punk rock elite

lsadunb's picture
lsadunb
575 pencils

Not bad.

Dick Huges's picture
Dick Huges
939 pencils

Reebok is an Adidas company... so there is not to many competition there

back2b's picture
back2b
191 pencils

Yeah, thought the same.

bknowlden's picture
bknowlden
3647 pencils

Solid big idea, on point with the strategy. I think this one is the weakest, and DH has a point...

elmike's picture
elmike
15 pencils

like it

kobz's picture
kobz
4 pencils

I dont like it cause is not real. adidas would never made a campaign like this, just because everything from adidas right now has to be linked with impossible is nothing. and this campaign has nothing to do with that. if this guys want to do some work for festivals, then do something a lot better than this.

addyhoch10's picture
addyhoch10
2592 pencils

quote: "School: Willem de Kooning Academy, The Netherlands"

Rog's picture
Rog
6094 pencils

Gotta admire a client with the nads to put the competition on a 'pedestal'.

>>>> That's not an ad. THIS is an ad.

mrtalented's picture
mrtalented
2175 pencils

i don't think the insight fits Adidas brand. it looks like a brave campaign. but i think the execution is not well-thought enough. sorry, guys.

purplesimon's picture
purplesimon
475 pencils

Erm, don't adidas own Reebok?

act's picture
act
535 pencils

shouldnt it be 'check out the new Reebok'?

mrtalented's picture
mrtalented
2175 pencils

sister company helps selling her sister's new arrival collection. what a bonding!

whoamilanta's picture
whoamilanta
4 pencils

Bravo!!!

aj_stone1981's picture
aj_stone1981
482 pencils

These are very clever. People who say it could be any brand DON'T have a point. What Adidas are showing here is unquestionable confidence in themselves and have got big balls to do so. They don't care they're advertising another brand, what they're saying to the rest is 'bring it on, we're game'. There's no-one else who've done ads like this in their field and being the first to say something is paramount these days.

I bet nike are kicking themselves for not having done this.

Log in or register to post comments