PRESENTSFashion

Adidas: Jelena

Alone I jump, together we soar.

Advertising Agency: TBWA\ TEQUILA Hong Kong
Executive Creative Director: Mark Ringer
Head of Art: Patrick Tom
Copywriters: Mark Ringer, Malcolm Costain
Designer: Hoon Kim
Creative-At—Large: John Merrifield
Production: Pat Mak
Photographer: Nadav Kander

9 comments

tamer samy's picture
tamer samy
683 pencils

nice, but maybe if they were holding the stick for her it will look more logic and helpful to her !!

pscs's picture
pscs
440 pencils

They could make a rip-off ad about the US army statue where ppl were erecting the flag on a pole... but pity that adidas never produce humourous ads.

samuelcarlos's picture
samuelcarlos
110 pencils

Together we soar? Not exactly cutting edge stuff. Great looking though!

m í t i c o's picture
m í t i c o
676 pencils

Very good digital retouch

Frits Harkema's picture
Frits Harkema
713 pencils

Not Adidas worthy.

whitespace's picture
whitespace
1953 pencils

I'm thinking if all the shadow clones released at the same time she'd set a new world record.

Truth Truth Truth's picture
Truth Truth Truth
12 pencils

Are u all guys proud of these works ?

LTFournier's picture
LTFournier
64 pencils

Great photography/retouching

LordReg's picture
LordReg
3 pencils

Brilliant. Most hacks wouldn't get it. The idea of purchasing a pair of Adidas to train alone with the object/fantasy of performing for your country is expertly captured. The text between the lines is pure Adidas.

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