Adidas: Gold, 5

Advertising Agency: 180\TBWA, Amsterdam, The Netherlands
Creative Directors: Dean Maryon, Paulo Martins, Carlos Furnari
Via: elmaaltshift

2 comments

pscs's picture
pscs
440 pencils

lovely poem with the run-on-lines... ah, enjambment. that's the word.

Could do better with the photo... I know they're trying to get "the effect" but I'd prefer if it's focused on her face.

Wilford Brimley's picture
Wilford Brimley
32 pencils

I love the look and feel of this campaign. I admire the Art Director's bravery for keeping the hero out of focus. It's different and yet, it's still very effective.

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