ADESF: Heart

ADESF: Heart

Advertising Agency: NeogamaBBH, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Copywriters: Silvio Amorim, Marcelo Correa
Art Director: Fábio Baraldi
Photographer: Marcus Hausser
Artist: Sang
Digital Retouch: Daniel Leão, Alexandre Calvin, Willian Teixeira

Your rating: None Average: 5.8 (13 votes)

Comments

Submitted by Kateter on Thu, 2008-06-26 07:52.

beautifully executed!

really strong.

wildbore's picture
Submitted by wildbore on Fri, 2008-06-27 01:02.

yes! very nice.

Submitted by kalpesh78 on Sat, 2008-06-28 06:22.

very stron but i think the line's ruining it.. these are self explanatory executions...

ideas....30 minutes nahi toh free.

Submitted by JAGGY on Thu, 2008-06-26 07:57.

Effective!

Submitted by Chef114 on Thu, 2008-06-26 08:01.

very effective!

Submitted by Mr. Castanhodo on Thu, 2008-06-26 08:25.

Beautiful execution.

"Talent is luck. The important thing in life is courage."

Submitted by Adaddicted on Thu, 2008-06-26 08:33.

"Stop consuming your body"???

Cliché!!!

withalltherespects

Submitted by theanc on Thu, 2008-06-26 08:47.

This so fucking good! Although I think the line and logo could be more sophisticated, like the art.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

Submitted by pindi on Thu, 2008-06-26 21:43.

i dont think u cant change client logo... >.<

Submitted by theanc on Mon, 2008-07-14 11:40.

I mean their positioning and applying. Not the art itself.

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

Submitted by crisis on Thu, 2008-06-26 11:28.

Great work.

Submitted by gsotoe on Thu, 2008-06-26 11:52.

Effective effective effective.
The first anti-tobbaco ad that really gets to me.

Submitted by tosqa on Thu, 2008-06-26 21:32.

yup, this is really works for me :)

Shehzad's picture
Submitted by Shehzad on Thu, 2008-06-26 23:24.

Finally some Good nicotine stuff

Submitted by Disco Munky on Fri, 2008-06-27 03:05.

Not digging the visual.

The way the lung has been constructed would have been better if it was the "business end" that was on the outside all-over, hiding the filters.

That way it represents the risk more accurately.

The burnt spot can spread more realistically. Would look lovely as TV. Time lapse of the lung turning to ash, with an urn or something to catch it at the end.

"stay low, move fast"

easy tiger's picture
Submitted by easy tiger on Fri, 2008-06-27 05:18.

niiiiiiiiiiiiiiiice !!!! good work boys !!!

Submitted by getconnected2001 on Fri, 2008-06-27 06:25.

Gr8 execution!
-----
http://indianadsblog.blogspot.com/
Indian Ads Update

sakibafridi's picture
Submitted by sakibafridi on Fri, 2008-06-27 06:42.

You don't need a line in my opinion.

-Sakib
http://www.sakibafridi.com