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ADE: Kissing
ADE / Emotion bursting ad agency
Advertising Agency: ADE, Bogota, Colombia
Creative Director: Nacho Martinez
Art Directors: Giovanny Saavedra, Wladimir Sanchez
Copywriter: Sebastian Mallarino
Illustrator: Ivan Lizarazo
Photographer: Photonica
Other additional credits: Pedro Cardenas
Published: October 2007
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Comments
lucky creatives :P
~ old habits die hard, older ones never do ~
The keys behind them realy look fake. It would work more real if the keys were properly photoshoped.
I like it!
I really like the idea, the artwork needs more work (The shot looks overexposed, the keys are too much of a cut and paste, it needs color correction), work it, it is a good ad.
I think the keys should be even flatter and not realistic at all so they look more foreign. It could be a clearer way of bringing your focus to the concept of ADE's added pressence making the couple more emotional. It will also make a quicker reference to the logo. Good concept.
Oh come on, this is really cheeeeeeeeeesy and artificial with more see-say. Doesn't anyone see that? Especially for an ad agency, one would expect more.
The idea is good. I like it.
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