Adanac Glass: Invisible stairs

Advertising Agency: Juniper Park, USA
Executive Creative Directors: Terry Drummond
Art Director: Alan Madill
Writer: Terry Drummond

Photographer: Regina Garcia

Client contact: Jim Bottrell

7 comments

Andrea Afeltra's picture
Andrea Afeltra
96 pencils

Bad art direction

Guest's picture
Guest

yes, i get it. but it's boring. it's just showing the product. it doesn't intrigue me at all. interesting product but boring ad.

Guest's picture
Guest

yes, it should have interesting visualization.. may be a girl walking people are watching from down or it could be different...

Guest's picture
Guest

good upskirt opportunity :)))

everartz's picture
everartz
7613 pencils

hmmm.... no!

| Everartz |

dlue's picture
dlue
342 pencils

funny people leave comment about it being not interesting, whenever youre driven to add a comment should be the given that it holds some interest for you lol. It is intriguing and fast, gets your attention. There is shadow confusion in this one though...

cheers,
dlue

Guest's picture
Guest

I like the thought behind this but i really think it could be executed in a better way, like real spaces without the stairs only, for example.

I think it will create a better hook for the ad.

You can do better with the art direction my friends.

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