Acura: Pound Your Fist
Pound your fist here.
Advertising Agency: rp&, Santa Monica, CA, USA
RPA/Chief Creative Officer: David Smith
Creative Director: John Hage
Head of Art: Phillip Squier
Copywriter: David Povill
Senior Art Director: Eric Goldstein
Senior Copywriter: John Guynn
Photographer: Christian Stoll
Production: Shirley Tuber



9 Comments
may or may not work depending on where you're reading the message at that moment
Would be hilarious if someone read that ad while queuing for the bus. Kapow!
Nice idea.
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too much text. sleepy now. will read it tomorrow.
am an advertising junkie | read my flog at http://www.desicreative.com/forum
Demonstrate how it works not how the pain feels.
Grumpy today? ;)
I liked the other ones better
I pounded my fist there as told and shattered my monitor to a million pieces. :( CURSE YOU, ACURA!
DOESN'T HIT THE MARK