Acerca: Mini Me, Latin Lover

Kill your mini me.
acerca
Nutritional and sports consulting

Advertising Agency: Giovanni+Draft FCB, São Paulo, Brazil
Creative Directors: Adilson Xavier, Ricardo
Head of Art: John Benjamin Yung Jr
Art Director / Copywriter: Adriano Alarcon
Photographer: Zarella Neto
Typographer: Adriano Alarcon
Published: April 2011

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11 comments

morse's picture
morse
15826 pencils

Haha, great photos. :)

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

atb2005's picture
atb2005
13567 pencils

Adrants recently posted the commercials to this campaign. Just as creepy.

simonsays's picture
simonsays
332 pencils

Excellent!

dsklan's picture
dsklan
1927 pencils

haha, this one´s the best!!! superb artdirection!!!

Jef's picture
Jef
134 pencils

Awesome art direction and idea.

spaceopera 3000's picture
spaceopera 3000
37 pencils

hell

life without music would have been so unfair.

jullyart's picture
jullyart
65 pencils

I feel so sad when I saw a poor dwarf go through a ridiculous situation like this to send a message to fat and greedy people who can't stop eating. Bad, very bad.

tebbear's picture
tebbear
59 pencils

nice set...no pun intended...

CriticalVoice's picture
CriticalVoice
165 pencils

Why you had to take such a photo? Why should the woman serve again as a sex object? Terrible.

MidasTouch's picture
MidasTouch
1024 pencils

Sooo bad.
Both idea and message.
Using a dwarf wtf, and the girl painting her nails, obscenly waiting in this position, omg.
I sincerly hope it was supposed to be funny.

But I'm sorry I stopped laughing about "hot chicks" in advertisment years ago.

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

DGCS's picture
DGCS
410 pencils

Here comes the winner. Congrats.

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