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Farm

Agency: 
Published/Aired: 
May 2008
Description: 

If you're injured, you take the farm with you.

Advertising Agency: Clemenger BBDO, New Zealand
Executive Creative Director: Philip Andrew
Creative Director: Mark Harricks
Art Directors: Mark Harricks
Copywriters: Dan Moth, Paul Nagy
Photographer: Diederik van Heyingen
Retoucher: Geoff Francis

Comments (19)

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Highest Rated

alausa's picture
alausa
Activity Score 1420

Gulliver's farm.

R. Rinaldi's picture
R. Rinaldi
Activity Score 686

Good

ODoyle's picture
ODoyle
Activity Score 260

Get to the chopper!

rebelscum's picture
rebelscum
Activity Score 2110

I'M HERE!! KILL ME!!!

O'Doyle Rules

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

____________________________________________________________

I have thousands of pencils and $1.50 so I'm off to Starbucks

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

I ain't got time to bleed.

We're going to need more lube.

Chris's picture
Chris
Activity Score 1985

If it bleeds, we can kill it.

Disco Munky's picture
Disco Munky
Activity Score 3890

Geez you have a big pussy.

Geez you have a big pussy.

"readthiswhileIstareatyourtits"

Doin' it for the points

ngbates's picture
ngbates
Activity Score 22

Nice!

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

This is good. It is exactly the right tone for this sector. What does ACC stand for?

We're going to need more lube.

mlsman5000's picture
mlsman5000
Activity Score 128

Accident Compensation Cover

getconnected2001's picture
getconnected2001
Activity Score 987

:) nice!

adilicious's picture
adilicious
Activity Score 61

Great!!!

NatalieM's picture
NatalieM
Activity Score 1685

The art is fine, but this man looks dead. ACC is not life insurance, is it?

Whitefang's picture
Whitefang
Activity Score 509

Makes me laugh for some reason, prob not the desired reaction.

antondeluxe's picture
antondeluxe
Activity Score 43

injured mean dead?
;)
cool!!
anton

Alistair C.'s picture
Alistair C.
Activity Score 692

so, if you can't work, your farm goes bankrupt? is that what it's supposed to mean?

difficult to get unless you know what aac is.

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
Activity Score 1838

I disagree, I didn't know what aac meant but I got it anyway. The combination of the farm, the farmer and the line about 'farms' gave me the clues and I was able to connect the dots and work out it was about farms and that you could let your farm run to ruin without insurance. But perhaps I am just a genius.

Stating what AAC stands for, if even only in small print would help this though. I guess this is trade press though, so perhaps it would be as clear to farmers as D&AD is to advertisers.

We're going to need more lube.

Kateter's picture
Kateter
Activity Score 2029

yes, that's it.

target bang on. that's what makes it good.

叶颢's picture
叶颢
Activity Score 168

你就是你农场的全部~~~~

alausa's picture
alausa
Activity Score 1420

Gulliver's farm.

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