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ABUS Locks: Curse

ABUS Locks: Curse
Your rating: None Average: 6.3 (25 votes)

Advertising Agency: Euro RSCG Duesseldorf, Germany
Creative Directors: Florian Meimberg
Art Directors: Stefan Muhl
Copywriter: Torsten Pollmann
Illustrator: Stefan Muhl

10 Comments

ecflagcorp's picture 108 pencils
ecflagcorp | Wed, 2008-01-30 11:10

Love the artwork, but I didn't catch it as an "Abus" ad.

teenie's picture 1906 pencils
teenie | Wed, 2008-01-30 11:20

I guess it means the guy's so frustrated trying to pick the lock, he's turned the name into a swear word. Interesting, if not immediate.

darth_darkcape's picture 100 pencils
darth_darkcape | Wed, 2008-01-30 13:43

WTF?

confusing as hell

valhallenx's picture 88 pencils
valhallenx | Wed, 2008-01-30 15:27

yeah... like a "bad word" in jail

raverus's picture 1471 pencils
raverus | Wed, 2008-01-30 21:45

thats real art direction

Totto's picture 687 pencils
Totto | Thu, 2008-01-31 00:46

A thin line differentiating a cartoon concept from an advertising concept.Or when the cartoon is for a product it becomes an ad ?

Intelligent ads are the need of the hour.

monicamexico's picture 832 pencils
monicamexico | Thu, 2008-01-31 12:44

Totally don't get this.

Fabian Kirner's picture 268 pencils
Fabian Kirner | Thu, 2008-01-31 16:14

Well. I definetly like it!

vipin's picture 114 pencils
vipin | Fri, 2008-02-01 03:04

why are you making ad?

Fabian Kirner's picture 268 pencils
Fabian Kirner | Fri, 2008-02-01 10:48

Cause those litle fellows also made this:

http://adsoftheworld.com/media/ambient/toysrus_fire_truck?size=_original

Sucker!

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