37th National Day of the UAE. We're proud to be of service.
Advertising Agency: TBWA\RAAD\Abu Dhabi, UAE
Creative Director / Copywriter: Martin Lever
Art Director: Sherif Galal
Published: December 2008
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64 Comments
hey, kinda cute
nice idea....simple ideas are the best!
very nice one!
excellent.
10/10!
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http://comunique9.blogspot.com
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Comunique9
clean, single minded message.
nice work.
Hell Yes.
:::MARK3R:::
Well done, its simple, clean and instantly understandable.
Michael Winokur www.winokurphotography.com
Instantly understandable? I don't think I would have got this ad had I not read the UNAVOIDABLE title first. I say this because I saw the thumbnail first and it still didn't kick in. I guess we'll never know. (stupid titles!)
yeh, the titles help when you get stuck but it's hard to avoid them on first glance.
Duncan
http://www.dshott.co.uk
I can feel the strong empressement...
cool.
http://justkiddingbutseriously.wordpress.com/
This is great
YES SIR ! i like this ad.
Thanks Sir! Without your comment, I could not get it. Good Bye, Sir!!
It's cleverly
İyi Reklam, Kötü Reklam
www
www.fikirbenim.blogspot.com
Wow... No Comment!
wow!
Holly Crap, back to the 80`s.
nooooooo... please, nooooo...
acceuillez le mastermine
good!
acceuillez le mastermine
not bad..first glance of the image and i already got the message even before i read the copy
cute..understood it right away
5555+
so cute ^^
Well its Nice. sober, clean and cool.
NAVAL VASWANI KArachi Pakistan
Es "nice" no "great"
http://javoramirez.wordpress.com/
Chief Creative Director Nexus BBDO
lovely. made me smile.
very nice idea
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\\Graphic in every where.... look around you!\\
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\\Graphic in every where.... look around you!\\
wow its a great ad
and amazing no one's saying its done
great work indeed
jai hind
art director
cute!
Great ad???? C'mon! It's an ad, stop.
IT IS AN AVERAGE AD! IDEA? CONCEPT? AND IT IS EVEN NOT REALISTIC! IS JUST AN ORDINARY AD.
one of the best i saw in this year
Go get your lions guys
but its done..i think
mother London just did the same idea for Tabasco hot sauce 2 months ago
wait a min...No they didn't
Go guys get your lions back
Can you send us a link for the mother london ad?!!
If you hadn't have said salute in your description, would people still get it?
Not sure they would.
Without the title "Salute," this ad wouldn't deliver the same message to me. It merely looks like an airplane parked too close to another airplane.
-Natalie
http://www.nataliemarion.com
These types of comments are bullshit. Who says you have to understand the ad from the photo alone anyway? The copy is there to complete the ad.
Comeon guys, don't be too literal! this ad is soo cool
kakiking is the best!
kakiking is the best!
looks like the plane is receiving a field sobriety test. 'now stand on one foot with your arms out to your side, and touch your nose.'
i didnt read the tittle and i get it at first glance...love it!!
Watching you guys rate your own ad so highly is embarrassing.
Watching you guys praise your own work is very embarrassing.
very very cool.
nice idea
How embarrassing that you have to comment on your own shit ad, why don't you try and get something on best ads on tv website, instead of this accept any ad site. The ad is truly crap, and the lazy-ass art direction proves it. You have no shame.
get back to ad-school. you might just learn a bit of advertising.
ideas....30 minutes nahi toh free.
greetings
cute, but thats all it is :)
ga ga goo goo ga ga...
Looks good... nice idea.
ideas....30 minutes nahi toh free.
love it...clean and proud...=P
this on of the best airplane ads ever
but yeah mother london did it
but not that cool and smart
Can you send us the link for your "Mother London ad"?! thanks
How did they accept to advertise there national day with this ... CRAP ?????????????????
F**k ! DELETE THIS AD PLS . ! FORGET THAT NAME : CANNES ! ONLY DREAM OF IT ..
Forget Cannes sir !
If you are hidding as guests asking for links for your BULLSHIT ad. so you are just giving comments for your own ad,! shame on you
The more you vote the highest raise you get - comment or you will get fired -- hahaaa
hey would you explian please .. i don't get it :(
simple, clean and right to the point, i already got the message even before i read the copy, keep up
Very very clever idea. Hats Off to AD & CD.
RAM KATE
cutesy
simple to the point