Ads of the World A Graphics.com site

Absolut: Dissect, Mango

Absolut: Dissect, Mango
Your rating: None Average: 4.2 (12 votes)

Creative Agency: TBWA\Chiat\Day
World Wide Creative Director: Rob Smiley
Art Creative Director: Lew Willig
Copywriter: Meghan Simmons
Art Director: Megan Williams
Photographer: Dan Tobin Smith
Art Producer: Hillary Frileck
Retouchers: Erwin Brown, Daniel Finn, Nancy Shaw, Lee Rouse @ Bayeux

Comments

ivan's picture

Here is the TV ad for the same campaign: http://adsoftheworld.com/media/tv/absolut_dissection

Willey's picture 138 pencils

Very admirable graphics!

getconnected2001's picture 992 pencils

couldn't get the concept.
I must admit nice art direction.

-----
http://indianadsblog.blogspot.com/
Indian Ads Update

Almakos's picture 459 pencils

drink some,
then concept and idea will become ABSOLUTely clear to you

------------------------------------
240x320 animated gifs http://i-portable.blogspot.com

nostars's picture 44 pencils

Absolut is an absolute again ;)

Julitus's picture 354 pencils

Lately everything is being broke

Ratters77's picture 24 pencils

Ouch! This reminds me of a little accident I had a couple of months ago when the caipirinha I had in hand split and the base fell on my toe and almost cut it off!
4am I was pissed and in hospital having 7 stitches to my left toe!

NatalieM's picture 1693 pencils

Still not a fan of the breaking glass image on this campaign. The last thing I want to think about when drinking are shards of glass.

monicamexico's picture 832 pencils

Why is the glass breaking?

Critical Mass's picture 2 pencils

Absolut ly GREAT!

CriticalMass

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop. Please note that guest comments do not appear immediately.

 
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options

Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more

On Demand Videos


On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!