Absolut: Brooklyn

Limited Edition. Absolut Brooklyn. A Spike Lee Collaboration
See Spike's Film at Facebook.com/AbsolutBrooklyn

Advertising Agency: TBWA/Chiat/Day, New York, USA
Associate Creative Director / Copywriter: Meghan Figueroa
Senior Art Director: Jin Park
Photographer: Ty Cole
Art Buyer: Julia Menassa
Published: June 2010

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9 comments

tamer samy's picture
tamer samy
683 pencils

done before for ''Smirnoff Vodka''

Hibon's picture
Hibon
3731 pencils

seen better work for Absolut

Simple ideas are the best !

AmOgodzzz's picture
AmOgodzzz
826 pencils

I've been seeing these all over NYC. Lame and borrowed interest. Absolut should have stuck with their iconic ad campaign and not tried to pander to Brooklynites with this half-assed "collaboration."

TommyO's picture
TommyO
1866 pencils

Didn't the abandon the bottle-concept a few years ago for a concept of "in an absolut world"?
Anyway, I like it only because I like the old bottle-concept, but this is really one of the worst bottle-concept ads.

Guest's picture
Guest

HATERZ

Hiperion's picture
Hiperion
3138 pencils

Like Axe´s campaigns I think Absolut needs a new way to make advertising.

bad astronaut's picture
bad astronaut
544 pencils

Absolut doesn't need to reinvent the wheel, they already have one of the most recognizable campaigns in the world.

ivan's picture
ivan

For “A behind-the-scenes look at Spike Lee’s Absolut Brooklyn collaboration between Spike and the design team filmed at The Brand Union’s offices in NY, it please click here: http://www.youtube.com/watch?v=Ii-YQ-Q2Trw

Ivan Raszl, admin of AotW

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