Abel: Rainbow Trout
A 23-inch rainbow trout is a lot like a beautiful woman. If I do everything absolutely right, then maybe.
Advertising Agency: T:M Advertising, Irving, USA
Creative Director: Jim Ferguson
Art Director: Scott Brewer
Copywriter: Tom Demetriou
Photographer: Andy Mahr
Published: June 2006


8 comments
The photo isn't doing anything for me, but I love the headline. Very nice thought behind it.
eh, I think it's the opposite - interesting (not amazing, just interesting) visual with a suck-ass headline.
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"rainbow trout" is barely legible, bad chocie of typography for the campaign.
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brandon
www.brandonknowlden.com
Great line.
Especially if you're a Swiss Tony fan.
uuh, very poetic. i've never fished but i think this truely hits the spot! feels like an "old man and the sea" hommage. I'd love to work on this campaign!
amazing stuff. true as day. i'm going fishing.
I luv it .both are good .Great to feel that the ads'd make for true clients,not for creative guys.