AA - Alcoholics Anonymous: Career

No career resists alcoholism

Campaign based on a concept created by Brock Davis. Authorization gently granted by the artist.

Advertising Agency: Filadélfia, Belo Horizonte, Brazil
Creative Director: Dan Zecchinelli
Art Director: Ricardo Matos
Copywriters: Manuel Rolim, Leandro Neves
Photographer: Marco Mendes (Lumini) - based
Published: May 2010

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rolling.stone's picture
2740 pencils

Excellent series! Best of the bunch


~ Quite obviously, I have gathered no moss ! ~

hufflepoff's picture
430 pencils

Not great

paumarques's picture
1314 pencils

m'agrada el concepte. justet d'art.

Pau Marquès
(+34) 670 36 79 83

capywriter's picture
5511 pencils

a bit too simple, not the 'simple but great' kind of simple...

jamesrothenburg's picture
554 pencils

These are great. Nice and simple (which IS a good thing). Poor translation though.

sirvan's picture
29870 pencils

So... they ADMIT seeing a piece of art, and then backing a campaign idea into it?


"I love some things, and don't love some other things."

L. Wiesen's picture
L. Wiesen
258 pencils

like it...

Guest's picture

No career except advertising.

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Good idea, simple =)

the true's picture
the true
70 pencils

no me termina de encantar.

theanc's picture
2778 pencils

Forcing a strong visual with a weak idea.

Guest's picture

not realistic though

Guest's picture

Hate seeing an agency get credit for Brock's work. He is genius. Slapping a logo on it is not. 0/10

prs's picture
210 pencils

great work. Nice and simple.

Don't follow the herd - be yourself!

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