A Bela Sintra: Mushroom
Some things get better with time.
Advertising Agency: Giovanni + DraftFcb, São Paulo, Brazil
Creative Directors: Sidney Araújo
Art Director / Copywriter: Sidney Araújo
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18 Comments
Retarded.
Really really retarded.
I don't know who thought that this was a good idea, but it isn't.
Firstly, all you're doing in this one is comparing the word "Mushroom" which doesn't match the line of getting better with time.
Secondly there were regular mushrooms in 1943 that didn't turn you to glass.
Thirdly, the line on it's own really doesn't work very hard.
All round lazy ad. Really don't like any of them sorry.
"readthiswhileIstareatyourtits"
Doin' it for the points
yeah this one just doesn't fit
horrible campaign
its yuckss.........it wnt b accesible 2 common man..dude
how dumb..........there's no comparison to begin with.....an atom bomb wud be just as lethal even now......dumb wid a big D......
http://maitrilanger.blogspot.com/
so next time i wanna mushrooms, i'll only need to xplode some atomic bombs. and wait.
zzbottom
hahahaha yeah! and the longer you wait the bigger they become!
ZZbottom, Very STRONG observation!!!
So... should I wait a few years for this campaign to get better?
haha. this one sucks. the entire campaign is just rotten. ouch.
What? An A-Bomb turns into a mushroom with time? I mean--I hate mushrooms and all, but this is a bit ridiculous...
really poor insight, really bad motifs. may be it's a really bad wine, then it makes sense.
tsea
Mushrooms have been around for centuries. Rethink your strategy a bit.
-Natalie
http://www.nataliemarion.com
Shame on you stupid people!
Don't make this shit anymore pls.
Byte!
This doesn't even make sense! EPIC FAIL.
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett
I love the graphic style of the layout. Easy on the eye. But that's about it.
The mushroom on the right may be better than the one on the left, but they left out the best in the middle: "Shrooms" 1970s, San Francisco.
Can you dig it?
I can dig it ;D
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett
Could have sworn that Hiroshima was bombed in 1945 as opposed to 1943... but then no one seems to have done there homework here.