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A&A Ready Mixed Concrete: Guy, 3
Driving a concrete truck. It's not for everyone.
Advertising Agency: Y&R Brands, Irvine, USA
Creative Director: Chris DeNinno
Art Director: Jason Campos
Copywriter: Matt McNelis
Photography: Stock
Published: October 2006
Comments
stereotype. what if those guys changed their looks after high school. bet you those are the guys working for the ad agency. he's the art director
Creating innovative concepts for potentially award-winning briefs.
It's not for everyone.
hmmm.... shades of Altoids if you asked me. tisk tisk.
It's androgynous ... that's relatable. It's still a trend.
shit concept, what is the benefit? where is the impossible? What is the message?
BAD ad
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