7 wonders of Portuguese origin in the world: Moon

They are not stories, they're facts. Portugal is the only country in the world with classified heritage in three separate continents. The 27 chosen monuments are situated in 16 countries and are a reason of pride for all Portuguese people. They represent our courage, our ingeniousness and dedication. Choosing the New 7 Wonders of Portugal is to divulge and protect a heritage that belongs to us but also to all of humanity. Participate, the results will be revealed in a ceremony that will happen on the 10th of June of 2009, the Portugal Day.

Advertising Agency: Nossa, Lisbon, Portugal
Creative Director: Nuno Cardoso
Planner: Duarte Durão
Art Director: Tiago Prandi
Copywriters: Nuno Cardoso, João Moura
Intern: Francisco Melo
Photographer: Kryptonphoto

17 comments

Guest's picture
Guest

Weird headline, although I get the idea. Still, the headline should have been put in the circular file.

JPhilly's picture
JPhilly
173 pencils

Agreed. The headline could be tightened up grammatically. It reads a bit awkward for me. And the body text seems very small, maybe too small for some people.

Guest's picture
Guest

too much effort for nothing.

Guest's picture
Guest

Really nice work

Guest's picture
Guest

Made in Shutterstock

NatalieM's picture
NatalieM
1687 pencils

Why use such a negative headline? It's like saying, "Hey, when the chance came for us to go to the moon, we didn't." I think headlining your core idea positively would be better received.

-Natalie
www.topolewski.net
http://nataliemarion.wordpress.com

Guest's picture
Guest

The most complicated ad in advertisement history.

Guest's picture
Guest

i love the artwork...great.

EscolaElisava's picture
EscolaElisava
106 pencils

I saw the art and thought "this is brazilian art direction." and i'm right, the guy is brazilian. me too. well, this is how it usualy goes: too crafty but not too witty.

Guest's picture
Guest

mi piace moltissimo. portugallo sei un bel paese. tanti auguri al designer

Guest's picture
Guest

Very nice! Good idea! Good headline! Good art direction!

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

Am I the only one here with a sudden, insatiable urge to pop those plastic bubble wraps? My fingers are going crazy!!

sold's picture
sold
3219 pencils

hi, jet, long time...
what about bubble wraps? i dont see...

i like this work...
i saw those circles on shutterstock... it is in b&w there.
whatever, dont see problem with that, the way they used was good.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

You should start smoking more weed, my friend. It'll make you see things you wouldn't believe seeing!! ; P
I know guys at Wieden who regularly smoke the stuff to be creatively "inspired." (True story!)

Guest's picture
Guest

Funny headline.

sirvan's picture
sirvan
29870 pencils

...you would've killed the natives and spread VD? /kidding!

I actually like the AD quite a lot.

+++

"I love some things, and don't love some other things."

Guest's picture
Guest

Amazing.

Log in or register to post comments