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Comments (15)

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Highest Rated

Jörgenström's picture
Jörgenström

Is it like the planet is gonna look like that after a while driving those gaz guzzlers? :D

4 X faster global warming?

Algareto's picture
Algareto
Activity Score 216

Good art direction in this one.

puppiepoppy's picture
puppiepoppy
Activity Score 1634

Excuse me!!! Good art Direction is different from good retouching. The art direction suppose to help elevate the idea but there's no idea here...and the retouching is so so, looking superbly unnatural.

Algareto's picture
Algareto
Activity Score 216

The art direction DOES helps to elevate the idea here....but when the idea or concept is not strong enough, then thats another problem. A good ad should have both, good art direction and good concept. In this case the concept is weak but the art direction is excellent. Thats my opinion.

adsguru's picture
adsguru
Activity Score 8

awesome simplicity
ford 4x4 = the terrain made of 4 xxxxxxxxxxxxxxxxxxxxxxxxxxxxxx 4
should make it to the archive
arguably the best of the 4 executions
congratulations

bknowlden's picture
bknowlden
Activity Score 3647

My favorite of the series.

vimal's picture
vimal
Activity Score 8

it is very nice. good art

Ginsberg's picture
Ginsberg
Activity Score 59

No concept. No idea. Oh, yes, nice art. But who cares???

Out-of-work-copywriter.

strongbone's picture
strongbone
Activity Score 107

so... where the idea????????

Jet Propulsion Lab's picture
Jet Propulsion Lab
Activity Score 10679

Jeep's "Discover Planet ______" campaign all over again.
Absolutely NOTHING to grab on to conceptually.
Sad.

ManchuChanchu's picture
ManchuChanchu
Activity Score 701

excellent images. good pice of design but ad dont think so

ManchuChanchu's picture
ManchuChanchu
Activity Score 701

excellent images. good piece of design but ad dont think so

dew drops's picture
dew drops
Activity Score 90

few days before i saw jeeps "discover panet rock ice & another one....." seems inspired

shien's picture
shien

好执行但是不明白你的创意点

Wordnerd's picture
Wordnerd
Activity Score 6692

that's a weak idea made look good with many many hours of (real good) art direction and lots of money. but it's still a weak idea :P

Jörgenström's picture
Jörgenström

Is it like the planet is gonna look like that after a while driving those gaz guzzlers? :D

4 X faster global warming?

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