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3M Scotch Brite Roller: Dog

3M Scotch Brite Roller: Dog
Your rating: None Average: 7.8 (100 votes)

Advertising Agency: McCann Erickson, Istanbul, Turkey
Creative Director: Gökhan Yücel
Art Director: Çağlar Cengiz
Copywriter: Ali Bozkurt
Illustrator: Çağlar Cengiz
Published: April 2011

17 Comments

pez's picture 1664 pencils
pez | Fri, 2011-06-10 11:43

I really like these. Really. I always have this hair problem with my cat, and this goes exactly to the point. Art could be better maybe, but it's OK.

Shawali's picture 5416 pencils
Shawali | Fri, 2011-06-10 11:54

Funny, but the perspective is wrong.

agappehp's picture 108 pencils
agappehp | Fri, 2011-06-10 13:45
10

I like the concept is funny.

leblonde's picture 412 pencils
leblonde | Fri, 2011-06-10 15:19

Very funny! Against one! Two! A campaign!!!

morse's picture 8826 pencils
morse | Fri, 2011-06-10 17:32
7

Very cute illustration!

What hath God wrought

Ben Dover's picture 1268 pencils
Ben Dover | Sat, 2011-06-11 05:17

Collects enough dog hairs to make a dog. Cool.

Rotzgoht's picture 196 pencils
Rotzgoht | Sat, 2011-06-11 09:11

Thanks for breaking it down. Until you said that, I did not see the handle. Now I get it. Smart and simple.

Manus_Arriba's picture 100 pencils
Manus_Arriba | Sun, 2011-06-12 00:42
8

Very cool

soryana's picture 155 pencils
soryana | Sun, 2011-06-12 05:40

what a nice one!

yes

John Howard's picture 33 pencils
John Howard | Sun, 2011-06-12 18:38

More or less my friends!

Jupiter's picture 551 pencils
Jupiter | Sun, 2011-06-12 22:06

cool idea...art/illustration could be better.

commenting just to gather more pencils:-)

Prasad Weerasekara's picture 459 pencils
Prasad Weerasekara | Sun, 2011-06-12 23:36
8

hi hi cool... :-)

Nike Diesel's picture 6832 pencils
Nike Diesel | Mon, 2011-06-13 03:54
6

Really funny and it gets the message across easily.
I'll deduct a couple of points on the visual because of obvious mistakes.
Also, I see the product, but it's kinda hard to read the logo.

purshotham's picture 448 pencils
purshotham | Mon, 2011-06-13 04:03

Funny idea...good execution

MidasTouch's picture 1046 pencils
MidasTouch | Wed, 2011-06-15 03:39

Bof...

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

ace85le's picture 3901 pencils
ace85le | Fri, 2011-06-24 04:00
2

I dont like this. Looks like a dog with a handle shoved up his ass.

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saravoisietequi's picture 48 pencils
saravoisietequi | Wed, 2011-06-29 07:22

Ahahah! Great insight, funny.

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