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Paper Cut, Hero

Agency: 
Published/Aired: 
October 2012
Description: 

For cartoon lovers

Advertising Agency: Grey Group, Hong Kong
Executive Creative Director: Keith Ho
Creative Directors: Kym Ma, Jeff Tsang
Art Director: Henry Kwok
Photographer: Jason To
Retoucher: In-between
Print Producer: Ken Yau

Comments (5)

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Highest Rated

Klara K.'s picture
Klara K.
Activity Score 3343

The insight is not as strong, not much people cut themselves regularly by browsing magazines. But the execution is very nice.

kleenex's picture
kleenex
Activity Score 43337

interesting execution.

DesignDine's picture
DesignDine
Activity Score 1313

Cool art direction.

sacrilegend's picture
sacrilegend
Activity Score 3384

Idea and execution are great. I wonder if it verges on too subtle?

Also, "comics" might've been a better word than "cartoons." But I'm chalking that up to a silly translation error. Great job, guys.

extrajohnny100's picture
extrajohnny100
Activity Score 80

very nice visual and idea.

Klara K.'s picture
Klara K.
Activity Score 3343

The insight is not as strong, not much people cut themselves regularly by browsing magazines. But the execution is very nice.

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