June 2011
Advertising Agency: DDB, Singapore
Chief Creative Officer: Neil Johnson
Executive Creative Director: Joji Jacob
Creative Director: Thomas Yang
Art Director: Khoo Meng Hau
Copywriter: Khairul Mondzi
Account Manager: Rowena Bhagchandani
Illustrator: Khoo Meng Hau
Photographer: Lee Chee Kean
Other Advertising Agencys: Rainer / Miracle Factory

Comments (15)

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Highest Rated

Milan Solanki's picture
Milan Solanki
Activity Score 994

good 3d image

morse's picture
Activity Score 17508

Very nice. Love it!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

bhuvneshwar.chd's picture
Activity Score 989

good one

"If you are irritated by every rub, how will you be polished?"
— Rumi

thedesignaddict's picture
Activity Score 5403


Nike Diesel's picture
Nike Diesel
Activity Score 13630

I changed my rating and comment after clicking the link below.

Thanks esteb :)

ace85le's picture
Activity Score 3935

definitely eye-catching. but the art is a bit easy.


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arespendil's picture
Activity Score 12

simple yet striking enough

esteb's picture
Activity Score 673
Nike Diesel's picture
Nike Diesel
Activity Score 13630

After reading your comment I changed my ratings.

Diegonz's picture
Activity Score 44

Yes, it is the same idea

everartz's picture
Activity Score 7609

right, its the same idea, but i think everyone ought to know that advertising started to repeat it self

| Everartz |

abdeLooK's picture
Activity Score 250

you are right, already done, but this visual is much more impressive ! Art direction is perfect! well done guys

terryble88's picture
Activity Score 27

stunning piece...

Bob.C's picture
Activity Score 1159

Certainly has stopping power and impact (is it me is looking at it mildly uncomfortable)

With all due respect to those who commented that it's not original think people have doing ads of things coming out of spray cans since at least the 70's if not the 60's. Making Kwik equally unoriginal (yes I will have a look when I have time). The nails effect is as far as i can see original.
Although I'm somewhat inclined to agree with London corporate events, and wonder if people will get it especially with the words adhesive spray being quite so small.

alexandra1985's picture
Activity Score 16

Sorry, I'm not familiar with the brand so I have no idea what is this spray bottle for? Can someone explain, please!!!

Milan Solanki's picture
Milan Solanki
Activity Score 994

good 3d image