3M Micro Projector: Bird

Entertainment everywhere.

Advertising Agency: BUTTER. Berlin/Duesseldorf, Germany
Creative Directors: Michael Preuss, Matthias Eickmeyer, Elmar Gerlach
Art Directors: Thomas Hugo, Klaus Holsen
Copywriter: Tim Nockemann
Other additional credits: Rolf Schrickel, Orlina Miller
Published: March 2009

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TRICKY's picture
3935 pencils

pigeons are birds too

"just commenting to gather points i love free drinks"

The man who stops advertising to save money is like the man who stops the clock to save time

Singularity's picture
202 pencils

I think this is the most effective of the series because it's smaller than the doghouse or duck shed. Either of those could hold a regular size projector, and clearly small size is the main selling point of this unit.

President, Singularity Design
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short shorts's picture
short shorts
109 pencils

I'm with you. Plus, the nature of this specific execution is more subtle and rewarding.


premc's picture
917 pencils

yeah gud : 5/10


Guest's picture

What an effin' good insight! Love it! Woohoooo!

Guest's picture

my favorite.

thumbs up!

Guest's picture

ok idea, not spectacular..

FernandoFrangi's picture
63 pencils

I like it, maybe information could have been somewhere else in the lay out but idea is fine.

DavidJones's picture
18 pencils

This ad works better with the dog, Birds are not part of the family..

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