3Dimerce: Bow

Kill your useless brand center with one shoot.
Your product imaging with one shot

Advertising Agency: Gleijm & van der Waart, Eindhoven, The Netherlands
Creative Director: Maarten Boog
Art Director: Ralph Smits
Copywriter: Maarten Boog
Illustrator: 3Dimerce

December 2009


deep_tracy's picture
588 pencils

Lazy execution of a no-brainer pun. Shoot? I wouldn't even have gone there--it's too easy. They could have at least pushed it further with more fun executions (i.e., a murdered personification of brand center) instead of those trying-to-be-witty headlines and uninteresting-but-rendered-in-3D visuals.

Adaddicted's picture
3435 pencils

Check up their site http://site.3dimerce.com/


bobby666's picture
1460 pencils

if you check their site, the idea will be clear. but still believe the print should have been different (a bit) in terms of layouting. but if you see the entire campaign together, things fall in place. In isolation it stands alone and defeated.

xcreativity's picture
2374 pencils

good one!

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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pepsitrev's picture
27 pencils

kind of makes sense i would say and the sites not too bad either

pepsi for the 60s generation and still going strong

Roshan Quintus's picture
Roshan Quintus
667 pencils

cool and smart

bite me

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