1792 Ridgemont Reserve: Short cut

There are no short cuts when it comes to crafting a great bourbon.

Advertising Agency: Euro RSCG, Chicago, USA
Chief Creative Officer: Steffan Postaer
Group Creative Director: Paul Janas
Senior Art Director: Matt Dimmer
Copywriters: Paul Janas
Print Producer: Julia Cunningham
Illustrator: Jane Webster
Photographer: John Schulz
Published: September 2008

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6 comments

exithigh's picture
exithigh
86 pencils

Nicely done. Great art direction with good copy.

sneakyhands's picture
sneakyhands
1857 pencils

agreed, this line is better.

Gorilla Lover's picture
Gorilla Lover
84 pencils

I would flip straight past this. And I love maps.
An aged bourbon with a history? Now that's an original thought.

Roger Daly's picture
Roger Daly
359 pencils

Agreed GL.
Overcooked. Trying to say / show too much.
Let the map say it.
Yes, it's a cool bottle design. We get it.
Speaking of history, Bembo type takes me back, too.

Guest commenter's picture
Guest commenter

good work...well done.

izmild's picture
izmild
770 pencils

I like it very much. art and copy are very good

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