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Ministry of relaxation, 1

Agency: 
Published/Aired: 
September 2009
Description: 
Advertising Agency: Mother, New York, USA
Creative Directors: Linus Karlsson, Paul Malmstrom
Art Director: Piers North
Copywriter: Brandon Davis
Art Producer: Helen O'Neill
Photographer: Anders Overgaard
Retoucher: TAG

Comments (6)

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Highest Rated

Guest's picture
Guest

where is the idea?

Guest's picture
Guest

"Emma loves to lie in the sand wearing her white dress and band hat while squinting off into the distance as a cute little wave spalshes her lower leg."

excuse me...waht?!

if this is the result of the copywriter consuming the mentioned rum than i may understand...

Reality Check's picture
Reality Check
Activity Score 2537

And the winner for world's smallest headlines goes to... (drumroll, please) Mother, New York!

y.e.'s picture
y.e.
Activity Score 8

Cool!

Guest's picture
Guest

If I could give this one less stars I would - absolutely no point to this ad except convincing the client a photo shoot on the beach was a good idea. And I think the copywriter was just pissed that he couldn't be there.

pindaro's picture
pindaro
Activity Score 524

I dont care how hot she is, if i find a girl on the beach sand, soaking wet, drinking rum out of the bottle and with that hat..... I'd just feel petty.

Guest's picture
Guest

where is the idea?

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