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Outdoor, 1

Published/Aired: 
December 2008
Description: 
Advertising Agency: Saatchi & Saatchi, Colombo, Sri Lanka
Creative Director: Asanka Iiamperuma
Associate Creative Director: Jagath Rathna Kumara
Art Director: Jagath Rathna Kumara
Other additional credits: Anushka, Ruwan, Anthony

Comments (23)

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Highest Rated

Charlie_12's picture
Charlie_12
Activity Score 97

funny, creative, interesting, stupid and i like it!!

Guest's picture
Guest

what is it???

slowrider's picture
slowrider
Activity Score 648

air conditioning???????

one should not take life so seriously - as one will not come out of it alive.

Guest's picture
Guest

I thought it was some window blinds at first. They must have odd looking AC vents.

Guest's picture
Guest

This is not a new idea, it's done before. And this execution is not persuasive and not strong enough.

JAGATH KUMARA's picture
JAGATH KUMARA
Activity Score 7

If done before,please answer the following - Where? When? Who?

Guest's picture
Guest

jagath.. can you explain the idea pls?
cheers

alvinpck's picture
alvinpck
Activity Score 1467
Guest's picture
Guest

An excellent idea.

theanc's picture
theanc
Activity Score 2783
Guest's picture
Guest

Jesus, Jagath, I know today is your annual AOTW submission day but you gotta chill, my good man. A similar thougth was "Our boardrooms are all air-conditioned" with a visual of a grass hut for Malaysian tourism. The idea's "nice" but let's face it, and as 2nd "big cheese" you'd have to agree, the art direction is absolutely horrendous. Also admit you took the flimsy li'l hoarding down just before sunset, as shown in your portfolio shots, above. Take care out there, and mind you don't trip over your ego, or vice versa.

JAGATH KUMARA's picture
JAGATH KUMARA
Activity Score 7

Thanks.This is not my first submission though.

Guest's picture
Guest

Anthony's been a busy man of late...

Guest's picture
Guest

seems to be quite a high traffic zone for the billboard. 1, maybe 3 cars a month? and clearly for people who are in the market to buy aircon? oh what the hell, just give 'em the damn award!

BulbheaD's picture
BulbheaD
Activity Score 254

done. a giant LG aircon set up in a mountainous road with mist coming out of it and mingling with the fog. don't ask me where.

The madman thinks he is sane. I know I am mad. -- Pablo Picasso

sneakyhands's picture
sneakyhands
Activity Score 1857

it's an a/c unit, but it's not selling me anything. man it's hot out here, too bad that big thing on stilts doesn't work.

Guest's picture
Guest

got the money, got the location... and the idea?

Guest's picture
Guest

That's not a road.
That's not an original idea, either.

Guest's picture
Guest

it's anthony again!

Guest's picture
Guest

what if it's hot out? doesn't work very well then.

Guest's picture
Guest

and so...?

Guest's picture
Guest

i thought of it too once. couldnt' do ti. but wait a go jagath! ideas aare always first to the person who thinks of them. and if u can think of one good one, u can think of another!

Guest's picture
Guest

hy nice ambiant of sri lanka

Charlie_12's picture
Charlie_12
Activity Score 97

funny, creative, interesting, stupid and i like it!!

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