Yellow Pages: PI

Advertising Agency: SAA/Y&R Tel Aviv, Israel
Chief Creative Director: Gideon Amichay
Executive Creative Director: Tzur Golan
Group Creative Director: Yariv Twig
Copywriters: Eyal Padan, Sharon Refael
Art Directors: Asaf Covo, Shirley Bahar
Account Manager: Adam Avnon
Account Executive: Shiran Chen Barazani
Account Director: Galia Ashri
Planning: Hilla Tamir, Zohar Reznik
Group Creative Director: Amit Gal
Art Director: Ran Cory
Copywriter: Paul Paszkowski

7 comments

Blashyrkh's picture
Blashyrkh
32732 pencils

Heh. Funny. I feel there's a sniper hidden somewhere there.

jorj's picture
jorj
638 pencils

I have his phone number.

Reality Check's picture
Reality Check
1801 pencils

Cleverness can be overrated but it can be underrated too, and the best thing about Yellow Pages: PI is how clever it is.

Guest's picture
Guest

I agree, this is actually a very very clever idea

Guest's picture
Guest

too bad nobody uses the yellow pages anymore....although the white pages is good for balancing a wobbly table

Guest's picture
Guest

funny...

Guest's picture
Guest

perfect!

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