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Published/Aired: 
September 2013
Description: 

At TheFlyEffect.com, visitors can experience their own heroin spiral, starting with their first hit. Tying it all together? A haunting update of that old nursery rhyme, There was an Old Lady Who Swallowed a Fly.

Editor: ProVideo & Film, Inc.

Every spiral has its start.

Advertising Agency: Knupp & Watson & Wallman, Madison, USA
Creative Director: Andy Wallman
Associate Creative Director / Art Director: Mike Bass
Copywriter: Elizabeth Jones
Illustrator / Graphic Designer: Hannah Odland
Account Services: Jennifer Savino, Jack Ferreri, Sayward Proctor
Animation: Gasket Studios
Director: Vinnie Besasie
Photographer: Nick Berard
Development: Hardin Design & Development

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