Advertisement

Elephant

Agency: 
Published/Aired: 
December 2009
Description: 

The actual glass in front of these posters was fractured as though a bullet had been shot through it. In the bullet hole is a coin suggesting that if you spend a cent on the illegal trade of endangered animals you may as well pull the trigger yourself.

No buying. No selling. No slaughter.

Advertising Agency: JWT Shanghai, China
Executive Creative Directors: SheungYan Lo, Yang Yeo
Creative Directors: Grace Liu, Roy Yeo, Cecilia Zhu
Art Directors: Daisy Zeng, David Mo
Copywriter: Jun Qian
Digital Imaging: Xin He Imaging

Comments (6)

Log in or register to post comments

Highest Rated

K.I.D_PUNK's picture
K.I.D_PUNK
Activity Score 151

Good idea.

alexander_bickov's picture
alexander_bickov
Activity Score 3279

Nice

satrianee's picture
satrianee
Activity Score 3748

Love the execution. Good idea.

Brain-Art's picture
Brain-Art
Activity Score 1101

Nice

rolling.stone's picture
rolling.stone
Activity Score 2741

good execution

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Gasper's picture
Gasper
Activity Score 44

It's cool, but not original

K.I.D_PUNK's picture
K.I.D_PUNK
Activity Score 151

Good idea.

Advertisement