War Child: Hug

Hug a child in Uganda, from halfway around the world.
Using recent advances in remote interaction technology, we've developed a revolutionary new way to bring the strength and stability of motherhood to children in war-affected areas. Empowering mothers here to literally feed, comfort and care for children there. And all it takes are a few simple clicks. It's never been easier to donate motherhood online.

Advertising Agency: john st., Toronto, Canada
Executive Creative Director: Stephen Jurisic, Angus Tucker
Art Director: Marie Richer
Copywriter: Jamie Umpherson

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