Volkswagen Golf GTI: Police

Advertising Agency: DDB, Berlin, Germany
Executive Creative Directors: Stefan Schulte, Bert Peulecke
Copywriter: Birgit van den Valentyn
Art Director: Tim Stuebane
Account Supervisor: Silke Lagodny
Graphics: Jussi Jääskeläinen, Olivia Nowak, Henri Paltemaa, Wulf Rechta
Chief Creative Officer: Amir Kassaei

13 comments

de_martin's picture
de_martin
71 pencils

Could be an ad for the GTA game too :-)
anyway: it's easy and i like it.

Duct tape is like the force. It has a light side, a dark side, and it holds the universe together... (Carl Zwanzig)

Davosk's picture
Davosk
4815 pencils

That's a really responsible message, promoting speeding and crime. We need more arseholes on the road to keep populations down. Ok, the idea is clear but remember, the cops will get your registration number and you'll be fucked in the end.

teenquey's picture
teenquey
290 pencils

Totally agree... the CD/ECD should have spot on that.

Disco Munky's picture
Disco Munky
3900 pencils

Why change the style of illustration in a series while keeping the construct of the ad?

Also, it's kind of an irresponsible message.

I did get it, so it's clear in its communication, but I'm just not digging it.

"stay low, move fast"

Doin' it for the points

gwenbloch's picture
gwenbloch
32 pencils

Agree on GTA - I prefer the adrenalin one

gwenbloch's picture
gwenbloch
32 pencils

Agree on GTA - I prefer the adrenalin one

sold's picture
sold
3261 pencils

agree with davosk

ZZbottom's picture
ZZbottom
111 pencils

this one's formative and pedagogical indeed!

zzbottom

CharlieR's picture
CharlieR
92 pencils

i like this one better - only the illustration is bad.

misterpanda's picture
misterpanda
282 pencils

very good!

Kateter's picture
Kateter
2029 pencils

totally agree with Davosk.

just don't tell me this won anything in Cannes...

ChuckNorris's picture
ChuckNorris
834 pencils

Guess what.

It did! A bronze in outdoor, I think.

tinotino's picture
tinotino

superb!

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