Vip mobile: Eco Bus Stations

Background: Eco awareness in Serbia is very low. Belgrade, the capital, is a polluted city. There are many neglected buildings, dirty and with little or no greenery. People forgot how beautiful our city could look like.

Idea: As a part of the Vip Ecomotivation movement, we transformed bus stations in front of grey, messy buildings into beautiful facades, demonstrating how the building behind should really look like.

Advertising Agency: Leo Burnett, Belgrade, Serbia
Creative Director: Anja Radulović
Art Directors: Miloš Milovanović, Mirjana Popović, Selena Ćurčić, Rade Šaptović
Copywriters: Predrag Simić, Đorđe Janković
Photographer: Siniša Grahovac
Account team: Nađa Dimitrijević, Nataša Radičević, Olga Stevanović, Slavko Knežević
Published: August 2013

Related videos by Shutterstock

2 comments

kleenex's picture
kleenex
26198 pencils

good idea.

bobby666's picture
bobby666
1460 pencils

cool idea... good execution...

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop.
Log in or register to post comments