Urban Barn: Lift

Find a way to help people in need. Lift here.
Give the gift of warmth. Donate a blanket.

Two sided, interactive posters designed to help Urban Barn promote their annual blanket drive. The photo is a literal representation of the call to action: donate a blanket and help someone in need keep warm this winter.

Advertising agency: Spring Advertising, Vancouver, Canada
Creative Director: Rob Schlyecher
Art Director / Illustrator / Director of photography: Jeremy Grice
Copywriter: Ben Hudson
Account handler: Caitlin Taylor
Published: November 2012

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2 comments

kleenex's picture
kleenex
26786 pencils

Idea is solid, but who is going to flip this over.

tirthomitro's picture
tirthomitro
2722 pencils

newness - 100%
response - ?

they showed me a picture & i laughed
dignity has never been photographed

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