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Agency Network: 
Published/Aired: 
June 2009
Description: 

Fund raising to support the war victims of Georgia.

Outdoor advertisment created by Ogilvy, Sweden for United Nations, within the category: Public Interest, NGO.

Advertising Agency: Ogilvy, Stockholm, Sweden
Creative Director: Björn Ståhl
Copywriters: Björn Persson, Mikael Ström
Account Manager: Carmen Recarey
Account Supervisor: Kristiina Müllersdorf
Art Director: Attila Kiraly

Comments (1)

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NatalieM's picture
NatalieM
Activity Score 1685

The use of actual items gives this campaign's message so much more impact. I think it's a great art direction strategy.

-Natalie
http://www.nataliemarion.com

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