TMF Travel organises party trips for 16-24 years olds to top party destinations around Europe. To get some extra attention for their latest promotion, they created a unique wild poster campaign: one normal poster of a guy is surrounded by five close-ups of bikinis… in Push-up style.
Advertising Agency: Duval Guillaume Antwerp, Belgium
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14 Comments
This is really funny and perfect for the target. Not sure what girls will think about this... :)
What hath God wrought
It's sexist. I don't like it at all.
I love it Morse.. The girlfriend will slap you across the face for like the ad.
sorry but already done by wonderbra a couple of years ago on an outdoor poster
one should not take life so seriously - as one will not come out of it alive.
are the trips for single guys or what?
http://adbuzzer.wordpress.com
Made me smile, but that's it.
That's me!
http://blog.tapuz.co.il/wranger
Wonderbra
http://fumadaestrategica.com/wp-content/uploads/2007/12/ad_wonderbra_v...
Chief Creative Director Nexus BBDO
Okay.
Remind me these :
http://www.joelapompe.net/2007/10/20/fat-belly-mou-du-bide-part2/
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe
"one normal poster of a guy is surrounded by five close-ups of bikinis"
those are bikinis??
and can we have 4 guys, and one girl?
stupid.
Sense of arousal are different btw men and women, generally speaking....so the 4 guys 1 girl twist wouldn't work the same in most cases.... You could take a sociological perspective and find a similar conclusion....
Though I see the humour it doesn't get me. But then I'm not the target, and whether people want to believe it or not there are guys (or girls) who would take this...but I'm doubting the group would be 5 women and one man!
Bad and done
I ddidn't like it. But it could be effective for desperate men.
I like it! the target is the man so is great.