The Economist: Hotels
Advertising Agency: Ogilvy & Mather Singapore
Executive Creative Director: Todd McCracken
Art Director: Ashidiq Ghazali
Copywriter: Troy Lim
Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more
Do you need a great new logo?
If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.
45 Comments
WOW. Fucking great. Finally a new ad for the economist.
In case you can't see what the hell is going on, these are a bunch of small plastic hotels from Monopoly suggesting you will have great skill in managing business.
Refreshing idea.
Happiness is nothing more than good health and a bad memory
~ deepak
sweeet
This is really good
No words needed
Love it
Este es realmente bueno
Ni siquiera necesitaron palabras
me encanta
_____________________________________________________
Hasta cagar es un arte.
NICE!
phenomenal
me likey.
I worked on the economist once and I did not think of that.
jealous? you bet. this is way cool.
Excellent. And 9 comments so far without even one irritating "done before". Pray it has not been done before.
Super grouse
i love the good stuff
-SCRATCH 'N' SNIFF
done before:) kidding...love it.
yellow pencil material
noooooooo... me want my name also on the credits.. jealous as hell.
Go directly to Cannes.
>>>> That's not an ad. THIS is an ad.
what's the idea? what is this mean?
Read the comments before asking questions. Ivan explained it.
And you posted two times...
:::J:::
this shows how people never read...
.. copywriters.. brace yourselves
:::J:::
I don's know what's meaning of this
who explain this?
just great
arent these the monopoly game hotel plastics? if yes i think they are trying to relate it to the business sector management, maybe... its good anyway...
--
Everartz
| Everartz |
:::J:::
congrats to copywriter!!
:::J:::
Can you tell me what is economist. I don't know this brand ^^.
The next big thing. Congratulations.
Well done!
Good job, I wish if somehow the hotel figure was a little more clearer.
This is great.
Great idea but very very difficoult to understand.
ok, i'll risk to enrage the mob:
this does not compare to the older economist ads. this is just boasting and so overexagerated, it totally lacks the style of the brand. i don't think it is smart either. now kill me
Comment by awardless fatso (above).
Like it.
No
A bit tiring.
Looks good to me.
Great work, Todd.
that's amazing !
Ok i saw two things, little monopoly houses, as well as the grain of a carpet. I suppose in this instance a hotel carpet. Lovely
amazing
Simple and soooo great! :)
Well done colleagues! ;)
Great idea. Great client. Greetings from Switzerland, Geri
all ur hotel are belong to economist
How are you. You don't stop laughing because you grow old. You grow old because you stop laughing.
I am from Vietnam and too bad know English, give true I wrote the following sentence: "Own a flea bamboo fly rod, crafted by hand in our manchester, vermont rod shop for only."
Thanks for the help :-(, Chava.
passable as long as the linkage to monopoly is recognizable
Great only after the explanation. It's really hard to decode it, so I don't think that it had really worked
love it