The California Lottery / Powerball: Berlin Wall

Managing Partner / Director of Client Services: Brian Dunbar

5 comments

Roger Keynes's picture
Roger Keynes
5498 pencils

Nice thought... but isn't clicking with me.

The Jobless Writer
Will Think for Salary

Darryl Linington's picture
Darryl Linington
4 pencils

Needs more copy, just like the others...

Believe...
In the impossible
that one ball can make it possible

Please note: Copy may not be used without my permission thanks.

kleenex's picture
kleenex
39595 pencils

This does not sell the product.

adadict's picture
adadict
49 pencils

I see the fall of the Berlin Wall as a product of an effort done by many people. It didn't come down by chance, but as result of a sustained fight against a system. think the campaign would have worked If they had shown events were luck was actually involved.

Klara K.'s picture
Klara K.
2886 pencils

Very unclear message.

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