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Tata DoCoMo: Do more every second

Tata DoCoMo: Do more every second
Your rating: None Average: 8.5 (74 votes)

Do more every second

Do more every second. Life is all about making every second count. Through its pioneering products and promise, Tata DoCoMo has taken this simple truth and made it its core positioning. This innovative hoarding further extends this idea through a mechanism that simulates a constantly ‘ticking’ digital clock.

Advertising Agency: Draftfcb + Ulka, Mumbai, India
National Creative Director: K S Chakravarthy
Creative Director: Bhushan Pandit, Romeen Yarkhan
Art Director: Roshan G. Pawaskar
Photographer: Roshan G. Pawaskar
Published: December 2009

18 Comments

D Jaaaaaaaaaaaz's picture 14 pencils
10

Docomo has done a path breaking advertising and this one is best in the series. The idea will surely capture the audience's attention. good going...hope to see many more out of the box ideas from you

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visualanguage's picture 79 pencils
10

Good Work. To the brief. Good to see some genuine work...

morse's picture 8308 pencils
8

I really like it. It's simple and good.

What hath God wrought

Bhavik's picture 13 pencils
8

NIce ...

Jaap Grolleman's picture 6306 pencils
AXAY555's picture 578 pencils

And makes u think that its fake?

beesting's picture 220 pencils

i don't get a thing out of it... sorry!

keep the good work rolling!!!

pitted prunes's picture 218 pencils

am i missing something?

O. Nofal's picture 196 pencils
rpawaskar's picture 18 pencils

:)

creativebom's picture 22 pencils
9

Brilliant.....Great job from chax and team.

lalgkrishnars's picture 8 pencils

really nice

syrus's picture 3 pencils
8

great idea defnetly attracts viewers.

shadow's picture 485 pencils

all i can see is stop every second. an ad must be easy to grab. i don't get it plus i think it's boring.

crystsymond's picture 17 pencils
10

simple and good. should be effective communication. great work.

Vinod's picture 22 pencils

Very nice...... chaaa gaya

raavigeorgian's picture 2444 pencils

can't get it...

PurpleHaze's picture 53 pencils

Simple yet innovative...
love it Romeen...can't wait to see what you do at Everest...

*BendingTheTwisted*

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