Tata DoCoMo: Do more every second

Tata DoCoMo: Do more every second
Average: 8 (74 votes)

Do more every second

Do more every second. Life is all about making every second count. Through its pioneering products and promise, Tata DoCoMo has taken this simple truth and made it its core positioning. This innovative hoarding further extends this idea through a mechanism that simulates a constantly ‘ticking’ digital clock.

Advertising Agency: Draftfcb + Ulka, Mumbai, India
National Creative Director: K S Chakravarthy
Creative Director: Bhushan Pandit, Romeen Yarkhan
Art Director: Roshan G. Pawaskar
Photographer: Roshan G. Pawaskar
Published: December 2009

17 comments

D Jaaaaaaaaaaaz's picture
14 pencils
D Jaaaaaaaaaaaz

Docomo has done a path breaking advertising and this one is best in the series. The idea will surely capture the audience's attention. good going...hope to see many more out of the box ideas from you

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navkriti's picture
79 pencils
navkriti

Good Work. To the brief. Good to see some genuine work...

morse's picture
11495 pencils
morse

I really like it. It's simple and good.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Bhavik's picture
13 pencils
Bhavik

NIce ...

Jaap Grolleman's picture
6928 pencils
Jaap Grolleman

It's good. And it's fake.

AXAY555's picture
574 pencils
AXAY555

And makes u think that its fake?

beesting's picture
220 pencils
beesting

i don't get a thing out of it... sorry!

pitted prunes's picture
218 pencils
pitted prunes

am i missing something?

Osama Nofal's picture
196 pencils
Osama Nofal

Regards,
Osama Nofal

rpawaskar's picture
18 pencils
rpawaskar

:)

creativebom's picture
22 pencils
creativebom

Brilliant.....Great job from chax and team.

lalgkrishnars's picture
8 pencils
lalgkrishnars

really nice

syrus's picture
3 pencils
syrus

great idea defnetly attracts viewers.

crystsymond's picture
17 pencils
crystsymond

simple and good. should be effective communication. great work.

Vinod's picture
22 pencils
Vinod

Very nice...... chaaa gaya

raavigeorgian's picture
2450 pencils
raavigeorgian

can't get it...

PurpleHaze's picture
53 pencils
PurpleHaze

Simple yet innovative...
love it Romeen...can't wait to see what you do at Everest...