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Surfrider: Playground signs
Advertising Agency: Saatchi & Saatchi, Los Angles, USA
ECD: Harvey Marco
CD: Felipe Bascope
ACD/ Copywriter: Raymond Hwang
Art Director: Juan Bobillo
Producer: Beth Noll
Director of Integrated Production/Multimedia: Damian Stevens
Account Director: Paul Goncalves
Released: March 2008
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Comments
bad
i don't like the execution. it just scares the parents and children at the park into thinking the playground is dangerous, not into saving our beaches.