Stripes Convenience Stores: Spray Gun

Beat Heat.

Advertising Agency: Firehouse, USA
Executive Creative Director: Tripp Westbrook
Associate Creative Director / Art Director: Silver Cuellar
Associate Creative Director / Copywriter: Greg Hunter
Account Executives: Jeff Schick, Megan Brueggemann
Illustrator: Richard Thompson

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5 comments

Roger Keynes's picture
Roger Keynes
5498 pencils

Logo on the cup only.
Lose the headline.

Will Think for Salary

atb2005's picture
atb2005
13567 pencils

Lose the headline? Poor recommendation. Without a headline, this would be just a "spray gun", and what would you be trying to gun down with it? According to the ad, the heat. Without a headline, it could be anything.

Roger Keynes's picture
Roger Keynes
5498 pencils

It's spray gun out of a cup, mate. ;)

Will Think for Salary

Taylormade's picture
Taylormade
412 pencils

I agree with Roger. In this case, simpler would have been better.

AdBuzzer's picture
AdBuzzer
1168 pencils

I don't think this would communicate anything (apart from the brand) without the headline.

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