STOP HS2: Placards
Tiny placards placed outside wildlife burrows, holes and nests along a proposed section of the HS2 track (a controversial plan to build a high speed train in the UK) - in which the general public (walkers, mountain bikers) can interact with them. It really hits home that our beautiful wildlife will be hugely effected, almost as if the wildlife are campaigning too.
Advertising Agency: Vinny&Friends, UK
Creative Director: Jason Vinny Vinciguerra