Starbucks: Interactive Storefront
To launch their My Starbucks Rewards program, Starbucks has unveiled four new interactive storefronts in Toronto and Vancouver. The latest from BBDO, Blast Radius and The Media Merchants allows users to reveal rewards by touching gold stars in an animated interface throughout the display.
View the installation on Vimeo: http://vimeo.com/30681933
Creative Agency: BBDO, Toronto, Canada
Creative Agency: Blast Radius
Media Agency: Mediacom
Execution & Interactivity: The Media Merchants
Interface Development: Thinkingbox