Advertisement

Make.Believe, UC

Agency: 
Published/Aired: 
January 2010
Description: 

Copywriter for brand line “make.believe”: Lee Hemstock, Dario Nucci

Make.Believe
Believe that anything you can imagine, you can make it real.

Advertising Agency: 180LA, USA
Executive Creative Director: William Gelner
Creative directors: Gavin Milner, Grant Holland
Executive Producer / Managing Partner: Peter Cline
Senior Producer: Tony Stearns
Account Director: Katrin Tenhaaf
Account Executive: Jacob Gentry

Comments (13)

Log in or register to post comments

Highest Rated

AXAY555's picture
AXAY555
Activity Score 582

its 'Uncharted 2' a game for Sony Playstation 3

morse's picture
morse
Activity Score 17397

The print is not doing justice to the TV ads.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

daniel ieraci's picture
daniel ieraci
Activity Score 333

Completely agree.

Marlus Lau's picture
Marlus Lau
Activity Score 1808

That's true.

AXAY555's picture
AXAY555
Activity Score 582

i think prints r doing wht they hav to do...prints r talking abt the TVC...so as a campaign the TVC is what they want to highlight...

scarfinati's picture
scarfinati
Activity Score 843

Doesnt work for me. The phrase is getting twisted. Its believe first then make.

mgriff21's picture
mgriff21
Activity Score 592

This campaign seems like more of a call to action for prospective employees for the company (180LA) rather than for Sony.

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

arsonizta's picture
arsonizta
Activity Score 18

i love sony

shahidali's picture
shahidali
Activity Score 4069

Superb concept and Excellent AD. We don't need to mix up the print with the TVC to judge a print.

shahid

rolling.stone's picture
rolling.stone
Activity Score 2741

nice, best of the series

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

slip's picture
slip
Activity Score 919

believe. make.

SJB

badvertising's picture
badvertising
Activity Score 66

Awesome tag line but the art direction doesn't seem very fresh.

sandhya rao's picture
sandhya rao
Activity Score 217

for me this looks like an ad for promoting animation(institution)

AXAY555's picture
AXAY555
Activity Score 582

its 'Uncharted 2' a game for Sony Playstation 3

Advertisement