Snickers: You're not you when you're hungry, Concert

Advertising Agency: BBDO Moscow, Russia
Executive Creative Director: Igor Lutz
Creative Director: Adrian Ely
Art Directors: Balint Hajagos, Alexander Gorban
Writer: Andrey Yarynich, Alexander Tishkovskiy
Account Director: Irina Grase
Account Manager: Julia Martynova
Photographer: Jonathan May
Retoucher: James Lucas
Published: May 2012

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8 comments

Chris.S's picture
Chris.S
33 pencils

...But you're not a creepy machine either

©

Cogito ergo sum

texx's picture
texx
64 pencils

insight is great execution is smart

hajagosb's picture
hajagosb
4 pencils

-deleted comment-

MindDrift's picture
MindDrift
1079 pencils

Where you're you or not, you will hate this ad.

Fernando Fernandes's picture
Fernando Fernandes
1395 pencils

Te gusta?

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

no for me.

Wordfruit's picture
Wordfruit
1023 pencils

I think the overall idea, and the line, are good. Though I don't think they were done by BBDO Russia...?

This piece as a part of the campaign I don't think is good. I'm not sure it's widely enough applicable. And even if that is a secondary point, even if the idea is gettable, it's a bit yawny. There must be better ways you can illustrate the idea.

Alexis-Chellito's picture
Alexis-Chellito
111 pencils

I agree, but I think the line "Snickers Satisfies' doesn't fit the situations (you'd think it would be: "Snickers Improves Your Performance")

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