SM Eco Bag: Kids
Plastic bags clog drains and make floods worse.
Choose to reuse.
Advertising Agency: Lowe Philippines, Makati City, Philippines
President / Chief Creative Officer: Leigh Reyes
Creative Directors: Joel Banzil, Mario Serrano
Senior Art Directors: Gabie Osorio, Peter Mutuc
Art Directors: Pam Demetillo, Charles Floria
Associate Creative Director: Sonia Pascual
Business Unit Director: Aimee Sarmiento
Account Director: Gerald Lim
Print Production Director: Jake Fernandez
Final Artists: Arnel Carangan, Roger Rapacon