Advertising Agency: Saatchi & Saatchi Cape Town, South Africa
Creative Director: Anton Crone
Art Director: Jenna MacGillivray
Copywriter: Sammy-Jane Thom
Released: March 2009
ok...so the sign is for the fish...or not... good idea. 2 things short of master's work. 1. what does "saes ruo evas" mean for the fish? our...in the key of this convention for the people on the other side? and 2. should have had a message that says "stay away" or something. to complete the "predators beyond this point" line.
nice thought...nicely planned and executed too but i'm not sure how much of an impact it'd have...but the fact is that even in an aquarium where they might be taken care of, they're in captivity...so the ones we don't kill, we imprison...greenpeace would certainly appreciate the effort
Comments
Dude, sharks can totes not read english!!!!!
Would work better for Dolphins
Sharks are not the target, hmmmkey? ;)
I like this a lot.
Me gusta!!! huele a trucho pero me gusta...
I always had this thought when in the zoo. Who is watching whom. We are serving them with food and stuff. They let us watch them.
smart, well thought
its cool..
This is my favorite on this site so far.
loveddddd it..
Very good. Stunning way of letting people know that we should stop trashing our waters.
Transom Draught - Always check the level of the water behind you.
ok...so the sign is for the fish...or not... good idea. 2 things short of master's work. 1. what does "saes ruo evas" mean for the fish? our...in the key of this convention for the people on the other side? and 2. should have had a message that says "stay away" or something. to complete the "predators beyond this point" line.
this is very nice!
- adsactly! -
It's clever and interesting. I'm not sure about its effectiveness.
very very good ambient!
nice thought...nicely planned and executed too but i'm not sure how much of an impact it'd have...but the fact is that even in an aquarium where they might be taken care of, they're in captivity...so the ones we don't kill, we imprison...greenpeace would certainly appreciate the effort
Very clever! Could be used in may animal environments and certainly makes you stop and consider your actions.